Placing ads on your website has long been a monetization model for website owners. Google AdSense is still one of the big players in the ads industry and for WordPress users, there are quite a few plugins that can be used to help place AdSense on the website.
Today, I am looking at one of those plugins, the WP QUADS. This is a plugin that will save you time and help you earn more money. That is at least what they are saying so let’s see how much time that can be saved in this WP QUADS review.
WP QUADS is a good ad management plugin that is great for website owners who want to set-and-forget AdSense. The plugin will automatically place ads based on rules and conditions.
There is support for responsive ads, saving you time when configuring and there is even an alternative to show video ads if you have a lot of videos on your website.
What WP QUADS?
If you are a member of the AdSense program, you’ll know that Google only gives you a piece of code and with WordPress, it can be hard to know where to place this code. So, instead of figuring that out, there are plugins that can help us with this, and this is what WP QUADS does.
WP QUADS offers both a free and paid version. In this review, I will go over all the features of the plugin, including the pro features. WP QUADS supports any type of display ads, not just AdSense. However, I have only used it with AdSense and the review is based on using WP QUADS with the AdSense network.
How to Get Started with WP QUADS Plugin
To start using WP QUADS, you will first need to take your AdSense code snippet and paste it into one of the plugins ad slots. You then choose if the ad is responsive or not, something you should have chosen when you created the ad in AdSense and how you wish the placement to be on the website. The ad is then done, and you can place it on your website.
Placing the ad is where WP QUADS is shining. Ad placements are based on rules that you can create for your specific needs. However, most of us don’t want to bother with configuring rules (I sure won’t) and we can then instead use one of the built-in rules.
These rules allow you to automatically place ads at the beginning of a post, after the more tag, after the first paragraph or after the 17th paragraph, among many. There is no rule for the 17th paragraph but there are rules that let you place ads after XX paragraphs, meaning that you can choose how many paragraphs down you can show your ad, which is quite handy.
You can also set up some global rules here to where WP QUADS should show ads. You can choose to show ads only on posts or pages, which tags you want to hide ads on and if you want to show ads on special pages such as your homepage, archives or category pages.
Once this is set up and saved, your ads will be shown on your website and it takes just a few minutes.
What WP QUADS Does Well
WP QUADS have a lot of features, more than it’s realistic to list here but here are my favorites features of the plugin.
Easy to Use
The number one thing that WP QUADS does well and the reason why I use them for my website running AdSense is the simplicity of the plugin. I have used other ad management plugins before (no names mentioned) and I found them to be daunting and not very user-friendly. Many of them want to pack so many advanced features that the plugin becomes a mess.
WP QUADS is instead easy to understand, even for someone that isn’t used to showing ads on their website. The menus make sense and if there is something you don’t understand, there are small question marks scattered around the plugin explaining that specific function.
The plugin supports responsive ads, which means that you don’t have to bother setting up different ads per device. As long as you have a responsive ad from the beginning, WP QUADS can serve the best ad size for that specific device. It is also possible to set fixed ad sizes per device if you prefer that, but I’ll just leave it on auto.
Google Auto Ads
Google has launched something called Auto Ads, where Google is using AI to learn where to show ads on your website. What you do is to paste a piece of code from AdSense in WP QUADS and you are done. Google will find the best placement on your website; you don’t have to do it yourself.
Detect Ad Blocker
The plugin has an option where it will detect ad blockers and you have the possibility to show a custom message to ask them to inactivate it on your site. There is also a Google Analytics integration that allows you to track how many of your visitors are using an ad blocker.
It is possible to create widgets for your ads and show them in the sidebar or in the footer (or wherever your theme can show widgets). I am not using this myself, but I tried configuring a widget and it was as easy as setting up any other ad slot with the plugin.
As mentioned, it’s possible to exclude posts from having ads based on specific rules but if you want to place an ad on a post that wouldn’t normally get it, you can do so with Shortcodes. You have the option to let ads placed with Shortcodes ignore the exclusion-rules, giving you better flexibility.
VI Ads Support
WP QUADS support VI ads, which is a type of video ad. If you are creating videos on your website, you can use this to monetize those videos through vi.ai.
WP QUADS has great documentation on their website. Here, you can find guides on how to create custom ad spots, solutions to the most common problems or if you want to integrate the plugin into your theme as a developer. Of course, you’ll find the basics as well on how to use the plugin and get the most out of it.
What WP QUADS Does Not so Well
While WP QUADS is a good ad management plugin, there are some things that I think could be improved.
Excluding posts based on specific rules are a good idea. You don’t want ads on your review posts or product pages. But how come there is only the alternative of excluding tags? Why is it not possible to choose a category? I don’t use tags but now I have to. I also had to go back to add the specific tag to my older posts. Depending on how many posts you have, this could be a pain.
Ad Widgets is its Own Thing
If you want to use ad widgets, you can’t use any of the ad slots that you have previously set up. You have to take that ad code you created the first ad slot with and paste it again for the widgets. I can think that there at least should be an option to use Ad 1 in the widget instead of having to paste the code again.
Too Many Ads
In the free version of the plugin, there are too many ads. You get banner ads about their PRO version not just on the plugin page but in other places in WordPress as well. I can understand that the developer wants to promote their paid version but do it in a better way, please.
WP QUADS is the plugin that I use for my websites when I need an ad management plugin. The plugin is easy to use and it’s easy to get started, even if you are not that into the ad business. I would say the plugin will work great if you simply want to add some AdSense ads to your website to make a few extra bucks.
The Pro version of the plugin is highly recommended. You can then choose responsive ads, saving you a lot of time, as you otherwise how to configure one ad per device to make it work. But even the free version is an alternative, at least to get your first paycheck so you can afford the Pro version of it.
WP QUADS Review: An Easy Way to Make Money with AdSense
Placing ads on your website has long been a monetization model for website owners. Google AdSense is still one of the big players in the ads industry and f